ICR IT Centre

Marketing

Business Development

Find clients, pitch with confidence and close work on the freelance platforms and beyond.

Business Development course

What you will be able to do

  • Identify and qualify the right prospects
  • Write cold outreach that actually gets replies
  • Build proposals that win on value rather than price
  • Run a discovery call and handle objections
  • Win work on Upwork and Fiverr
  • Manage a pipeline and keep clients returning

About this course

The skills and knowledge to bring in business. You will learn to identify the right prospects, write outreach that gets a reply, build a proposal that justifies your price, negotiate without discounting reflexively, and keep clients coming back.

Who is this course for?

Complete beginners are welcome. All you need is a laptop, reliable internet and the commitment to attend classes and finish the assignments.

What is included

  • Live classes with a dedicated instructor
  • Recorded lessons you can revisit any time
  • Hands-on assignments and a final project
  • Certificate on successful completion

Curriculum

3 modules, 8 lessons

  • 01Market research and prospectingFree preview25 min
  • 02Positioning and your offer32 min
  • 03Cold outreach that gets replies39 min
  • 01Discovery calls and asking better questions21 min
  • 02Proposals, pricing and negotiation28 min
  • 03Freelance platforms: profiles and bidding35 min
  • 01Onboarding and expectation setting42 min
  • 02Account management and repeat work24 min

Your trainer

Instructor portrait placeholder

Hamza Qayyum

Digital Marketing Manager

Hamza runs paid and organic campaigns for real budgets, and teaches both the digital marketing and business development programmes.

Chat with us